What our experience/knowledge/speciality is: GMF have established a solid data base of clients within the gaming industry.
A data base is only as good as how it is utilised. The key is to manage and build to ensure visitation and repeat business.
Implement systems to track movement, play and behaviour in terms of performance is imperative to understand your market which can assist with the development of strategies aimed to sustain growth. Collection of relevant information can assist in developing analysis to determine player value.